Branding Rant

Online Marketing with Robert Kingston

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Since this is the third installment in my series about WordPress Internal Linking structure and SEO, I have decided to address a very interesting and pertinent topic which Bloggers often overlook.

That is the problem of duplicate content.

If you haven’t done so already, I suggest you read my previous articles which build upon and discuss the plugins mentioned in them. So here they are:

This is my second article in my series about developing an effective internal linking structure for WordPress. If you’d like to read my first article, checkout the link below:

This time around, I’m going to focus on the NoFollow attribute, your HTML sitemap and using a Tags Page which will help you make the most of your content and plugins… Continue reading

BlueprintA few weeks ago, I saw an interesting post on Pro Blogger. For me, that’s quite a rarity - no offense to Darren Rowse of course.

What he discussed was that if you own a blog, you need to determine your key topics and write articles closely to those topics. Everyone knows this though. What got my attention was that he reccomended defining your blog by developing… Continue reading

Become Your Own Brand Expert

January 4th, 2008

Ed Roach of the Branding Experts in Canada has released the world’s first true do-it-yourself brand building kit.

DIY Brand Builder by The Branding Experts

It’s appropriately named DIY Brand Builder. I haven’t seen inside yet but I’ve known Ed and followed his articles for over a year now. From what I’ve seen of Ed’s work, it’s safe to say you will learn a lot in this… Continue reading

I’ve recently made significant changes to my site here, at Bracing Your Brand, in light of new SEO here say.

In a discussion with one of my mates, he argued that internal links are valued just as much as external links to your pages. I’ve decided to test this theory and I’ve made some big changes to my site to accentuate my internal linking structure. I’m not too sure if I… Continue reading

Are You Looking for Work?

December 19th, 2007

ShushI was walking through Brisbane city the other day and I was approached by a girl on the street who was obviously selling something. She asked me, “Are you looking for work?” and I said “Nope.” While I walked off, I thought about it and I arrived at an interesting answer. I basically realised the answer to her question should have been:
“No, work is looking for… Continue reading

The Santa Brand

December 17th, 2007

Santa with milk and cookiesLet’s face it, Santa is a brand.

Everyone has developed a special and very unique relationship with the jolly man in the lavish red suit. Depending on whether he thinks you’re naughty or nice, you may have a different experience with Santa.

Regardless of your behaviour this year, he has some great lessons about branding in his sleigh… Continue reading

Alexa Top 10 Most Trafficked SitesThere’s no mistaking that these sites are amazingly valuable sources of traffic and great places to establish relationships with your customers on the internet. You can have the undivided attention of thousands of people, whip them into a frenzy and it doesn’t stop there.

The possibilities for Social Networking sites have spawned some new experts - and they aren’t the ones you… Continue reading

Today I’m going to show you why most people who use affiliate links to get commissions from web hosting sites, will never make any money. This post is brought to you by WebHostingChoice.com.

Web Hosting Choice

The webhosting market is extremely saturated and it’s obviously difficult to compete with all the other affiliate sites… Continue reading

Powweb Sucks

November 30th, 2007

Powweb Sucks - The Sucky Hosting Solution

My site was down (for four days) earlier this week and it’s forced me to switch hosting providers to HostGator. It was a referral from an old school friend of mine, Dimitri Vasdekis who runs a quality headphones store from his home at HeadSonic. Can’t wait to see how it turns out.

As… Continue reading